Designing a cultural convergence model in Iran

Document Type : Research Paper

Abstract

This article presents a cultural convergence model in Iran. Iran’s cultural diversity and the encounter between globalization phenomenon and Iranian culture are the two basic necessities in designing the cultural convergence model as the optimum cultural management model in Iran. The method employed in the research was descriptive- survey and a questionnaire having 70 questions was the data collection instrument. The statistical sample included 22 Ph.D. graduates of cultural management and planning. The reason for selecting this sample was their scientific and cultural expertise in management and cultural planning. Cultural convergence, is the most effective approach in managing the impacts of cultural diversity and based on the results of this research a model having four dimensions and eight components was designed as cultural convergence model in Iran. These dimensions and components included strategic dimension (clear common cultural goals, effective cultural leadership), social dimension (commitment to common cultural goals, social trust), cultural dimension (intracultural communications, intercultural dialogue), and skill dimension (cultural intelligence and cultural creativity). Furthermore, the effective factors and their significance in creating and development of cultural convergence and divergence were specified.

Keywords